Finitive, a financial technology platform providing institutional investors with direct access to alternative lending investments, announced today that the firm raised approximately $6 million in a series seed financing.
The round was led by Atomic Labs with participation from Ninepoint Partners – one of Canada’s leading private credit fund managers – as well as other investors and members of the management team.
Through Finitive, institutional investors access a multi-trillion-dollar market that encompasses a broad spectrum of non-bank lending sectors, including specialty finance, online lending, marketplace lending, and private credit funds.
“We are excited to partner with Atomic, one of Silicon Valley’s premier incubators, in furthering our mission to make raising and investing capital into alternative lending fast and easy,” said Jon Barlow, Finitive’s CEO and founder.
Finitive will use the funds to further develop its platform to pursue strategic machine learning, artificial intelligence, workflow automation, and data analytics initiatives.
“Finitive’s technology platform improves the investor and originator experiences by accelerating closing speeds and lowering transactions costs,” said Jack Abraham, Founder and Managing Partner at Atomic Labs. “Finitive’s rapid growth, coupled with our first-hand experience raising capital through the platform for one of our portfolio companies, proved to us the value of Finitive’s tech-enabled services and extensive investor network on the platform.”
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