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Ohio Legacy Bank rolls out Optria customer correspondence system

13 January 2006  |  2147 views  |  0 Source: Optria

Optria, LLC, a provider of CRM products that include electronic and document correspondence processing, imaging/content management, marketing/campaign management, and event management solutions, is pleased to announce that Ohio Legacy Bank has selected the Optria Communique solution for its customer correspondence design and production needs.

Derek Williams, SVP Chief Deposit Officer at Ohio Legacy Bank, comments: "Ohio Legacy is rolling out an updated Allowable Overdraft Program and Optria's Communique product is significantly simplifying this effort for us, especially in that our core accounting is being processed through an ASP, and Optria is able to utilize our existing output as input to our new customer correspondence. With the flexibility of this product and its sophisticated high-end graphics, the Optria Communique product exceeds our correspondence requirements."

"We are very pleased to have Ohio Legacy Bank select the Optria Communique solution," said Pete Stoughton, CTO at Optria. "In our initial implementation at Ohio Legacy Bank, we are just scratching the surface of what Optria Communique will be able to do for their customer correspondence and communications. With our electronic distribution capabilities email, Internet, mobile, and text messages, Ohio Legacy will now be able to provide a consistent brand image across all their customer touchpoints while maximizing marketing opportunities typically ignored by most financial institutions."

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