Santander Consumer USA Holdings Inc. (NYSE: SC) today announced it has reached an agreement with automotive technology leader AutoGravity to streamline and simplify the car-buying process for consumers.
Through this agreement, Santander Consumer USA's indirect finance offers will be available to AutoGravity customers nationwide through the AutoGravity mobile app.
Through an easy-to-use digital platform, the AutoGravity app connects ready-to-buy car shoppers with everything they need to drive off the lot in their new vehicle. Consumers can browse local inventory; determine the value of their trade-in; apply for financing; and select from up to four personalized finance offers in minutes — all from one application. Consumers can then take their offer of choice to their local dealership to purchase the vehicle they selected.
Available for all iOS and Android devices, AutoGravity can provide car buyers with up to four tailored loan or lease offers in minutes. AutoGravity has attracted more than 1.5 million users, who have collectively requested over $2 billion in vehicle financing. As more consumers turn to mobile devices to add cars to their digital shopping lists, Santander Consumer USA will be uniquely positioned to reach this growing population.
"AutoGravity is a natural fit that allows us to better serve our customers and dealers with award-winning smartphone technology," said Rich Morrin, President of Chrysler Capital and Auto Relationships for Santander Consumer USA. "AutoGravity is a leading innovator in the car buying and financing experience. Finance offers from Santander Consumer USA are now available to the millions of users who use AutoGravity to help them find the car and payment that's right for them."
"The modern consumer begins their car search online, often from their smartphone in the palm of their hand," said Andy Hinrichs, Founder and CEO of AutoGravity. "Our collaboration with Santander Consumer USA expands the range of indirect financing options available to consumers who use AutoGravity to find and finance their next car on their mobile device and save hours on the car buying journey."