Robo-investor, Wealthify is preparing to raise capital through the crowd. Continuing its mission to democratise investing in the UK, the online investment service, which went live in April, launches its public crowdfunding campaign on 12th September.
Priority access will be given to anyone who pre-registers before 9th September via Wealthify’s website.
Wealthify is aiming to raise £1 million through Seedrs, the UK’s most popular crowdfunding platform, in addition to funding raised from angel investors. It will use the capital to support the next stage of the customer acquisition and growth strategy, creating national brand awareness, introducing new sales channels and extending products and services to include pensions and other types of ISAs.
“Since Wealthify launched in April, demand for our service has exceeded expectations. With interest rates hitting a new all-time low of 0.25% this month, even more people are now seeking alternative ways to make their money work harder. Crowdfunding was the logical choice to help us raise capital investment to realise our ambitious growth plans, since our proposition shares similar values: to open up the world of investing to the everyday person,” said CEO and co-founder, Richard Theo.
Wealthify is an affordable and easy-to-use online investment service. It requires no prior investment knowledge or experience and is open to anyone, regardless of whether they have £250 or £2 million to invest, and is significantly more cost-effective than traditional wealth management services. It’s the brainchild of an entrepreneurial team of investment and technology experts, who saw an opportunity to transform the UK investment market. Using advances in digital technology to automate and simplify the investment process, co-founders Dr Richard Theo, Richard Avery-Wright and Michelle Pearce have created an intuitive online service that makes investing affordable and accessible to everyone.