Singapore's Singtel moves to direct carrier billing with Onebip by Neomobile

This partnership will allow SingTel subscribers in Singapore, to charge purchases from Onebip merchants directly to their mobile phone bills.

Onebip Merchants such as Game Publishers and App Developers, will benefit from a more advanced carrier billing technology, higher pricing flexibility, better commercial conditions, increased conversion rates and ultimately new and increased revenue streams. SingTel and Onebip by Neomobile will also support merchants wishing to enter or develop their presence in the Singaporean market, with local promotion and marketing activity.

Mobile payments via direct carrier billing enables merchants to reach new and unbanked customers who prefer to use a simple, secure and fast way of paying for their purchases without the need of a credit card or bank account. With the largest mobile network in Singapore, SingTel's post-paid customers who make up the majority of subscribers will now be able to purchase digital goods and services online from their favourite merchants using Onebip's mobile payment service.

"We're excited to be partnering with SingTel - a leading global carrier and to be able to offer our merchants the benefits of direct carrier billing in a thriving and tech savvy South East Asian economy. The Onebip by Neomobile and SingTel partnership will enable consumers in Singapore to make online purchases using a simple, secure and fast way of paying with their mobile," said Gianluca D'Agostino, Co-Founder and CEO of Neomobile.