19 January 2018
visit www.ebaday.com

Chirpify adds another $4m to series a funding round

31 July 2013  |  2904 views  |  1 Source: Chirpify

Chirpify, the social commerce platform, today announced that it has added an additional $4 million in funding to its series A round, bringing the total round to $6 million.

New investors include Saturn Partners, Provenance Ventures, "the hoops whisperer" Idan Ravin who has trained NBA stars like Carmelo Anthony, Chris Paul, Dwight Howard and Kevin Durant, former Interscope Geffen A&M Vice Chairman David Cohen, and more. They join previously announced investor Voyager Capital, which contributed $2 million to the series A.
"Chirpify has shattered the 'traditional' engagement rates on social media by creating posts that are actionable," said Saturn Partners General Partner Bob Chicoski. "The same technology can have a similar impact on the way people make transactions in real-world settings. We're excited to be working with a company that continues to break new ground in commerce."

Chirpify intends to use the new capital to extend the applications of the company's social commerce platform into new markets and new cross-channel promotions. The company's new offerings -- which will be available in the next few months -- will leverage its proven technology to enable live event and TV conversions.

"Chirpify's new investors are highly strategic as they provide expertise in vertical markets that we consider to be perfect targets for our technology -- including sports, music and media," said Chirpify CEO Chris Teso. "We see a tremendous opportunity to leverage social as the point of conversion for our clients' cross-channel campaigns."

With Chirpify, all that's needed to buy, donate or get a free item on social networks is either a reply or comment of "buy," "donate" or "gimme." Chirpify is adding over 300 new users every day and touts a 4 percent conversion rate. Since launching in 2012, dozens of the world's most recognizable brands -- enterprise, consumer and music like adidas, MasterCard, the Portland Trailblazers, Green Day and RCA Records -- have leveraged the Chirpify platform to generate in-stream transactions on the three largest social platforms of Twitter, Facebook and Instagram.

  • Today's announcement brings the total raised by Chirpify to date to $7.3 million. Voyager Capital, angel investors Geoff Entress, BuddyTV CEO Andy Liu, former Facebook executive Rudy Gadre, HootSuite CEO Ryan Holmes, and TiE Oregon Angels invested in the company's seed round, and some re-invested in this series A round. 

Comments: (1)

Max Well
Max Well - Uniecommerce - Coimbatore | 25 June, 2014, 05:53

Social commerce the next generation ecommerce platform. A report states that face book brings in 26% of referral traffic to the business. Also the sales from social commerce are expected to reach $30 billion in end of 2015 (From Mashable). Thats why we can see people prefer marketplace script. Which enhance the business channel.

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
Comment on this story (membership required)

Related company news


Related blogs

Create a blog about this story (membership required)
visit www.capgemini.comvisit www.vasco.comvisit www.thomsonreuters.info

Top topics

Most viewed Most shared
Europe begins Open Banking era in subdued styleEurope begins Open Banking era in subdued...
11313 views comments | 32 tweets | 38 linkedin
Crypto mining threatened by power capacity concernsCrypto mining threatened by power capacity...
10359 views comments | 17 tweets | 18 linkedin
Wells Fargo to close 900 branchesWells Fargo to close 900 branches
9965 views comments | 14 tweets | 16 linkedin
KFC introduces Bitcoin BucketKFC introduces Bitcoin Bucket
9428 views comments | 18 tweets | 16 linkedin
FinTech Scotland appoints new CEOFinTech Scotland appoints new CEO
8522 views comments | 8 tweets | 6 linkedin

Featured job

London, UK (or flexible)

Find your next job