Russia's Viaplay selects CyberSource e-commerce payment management platform

Source: CyberSource

CyberSource, a Visa company, today announced that Viaplay is the first merchant in Russia to transact using CyberSource's eCommerce payment management platform.

Viaplay offers subscribers access to thousands of hours of streamed movies and on-demand TV via the internet, and recently launched in Russia.

Acquired by Visa Inc. in 2010, CyberSource is one of the world's largest providers of eCommerce payment management services. The company brings extensive online payment, fraud management and payment security solutions and expertise to organisations looking to boost revenues by extending their eCommerce capabilities. Glenbrook Partners LLC estimates that Russia's eCommerce market will be worth over US$24.5 billion in 2015 , highlighting the increasing importance of this sales channel.

Steven Parker, Group Country Manager, Russia, CIS and South and Eastern Europe, at Visa said: "eCommerce in Russia is growing alongside the non-cash payments industry and is gradually becoming as integral a part of everyday life for Russians as purchasing goods in the real world. According to RBK Research Group , Russia's eCommerce market was worth 366,3 billion rubles in 2011, having grown 26% on the previous year. The figures show demand for eCommerce is growing in Russia and Visa is poised to offer up-to-the-minute and secure technologies that will support further industry development."

CyberSource connects directly to VisaNet, allowing acquiring banks to use their existing VisaNet connection when adopting CyberSource's eCommerce solutions. Viaplay was therefore able to utilise its VisaNet processor, UCS, to access CyberSource's payment services, making implementation straightforward. Viaplay can benefit from a highly reliable, scalable and secure online payments infrastructure; its customers benefit from a seamless, safe online shopping experience.

Simon Stokes, Managing Director, EMEA, at CyberSource said, "We are very pleased to welcome our first CyberSource through VisaNet customer in Russia. Our secure payment management solutions can help merchants and banks tap into the global eCommerce opportunity, alllowing them to capture and keep more revenue, whilst offering consumers convenience and peace of mind." 

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