Auriga, among the main European suppliers of software and solutions for the banking industry and payments system, enters the UK market and announces the opening of its London branch.
Massimo Sirolla, Head of International Sales, will lead the new office with the aim of developing the UK and international markets, consistently with the company's strategy of further foreign expansion.
Established in 1992 in Italy, Auriga today provides a wide range of cutting-edge products and innovative services dedicated to the management and integration of the different banking channels (self service, Internet banking, mobile banking, branches).
Market leader in its home country - Auriga manages over 60% of the Italian ATM network (over 25,000 machines) and provides Internet banking services to over 600,000 customers in Italy - the company has been operating on an international scale for five years.
In particular, the group has a longstanding presence in Eastern Europe, where it boasts a significant market share in Romania, Serbia, Croatia and Slovenia.
Entering the UK market marks a milestone in the history of Auriga and represents a clear statement of maturity for a company which, among its clients, boasts a number of large banking groups and service centers such as Intesa Sanpaolo, Cariparma (Crédit Agricole Group) Banco Posta and Key Client.
At the helm of the London branch, Auriga appointed a manager with twenty-years worldwide experience in the banking automation market.
Massimo Sirolla has held a number of positions starting out as an ATM software engineer and then moving onto complex sales and marketing roles in companies including Wincor Nixdorf and NCR. Having worked in several countries in Europe and Asia, he has firsthand know-how working in and developing international markets.
Before joining Auriga in 2012, Mr Sirolla was Global Sales Director of CTS Cashpro, the world's largest manufacturer of Teller Cash Recyclers (TCR).
Vincenzo Fiore, Auriga Founder and CEO, commented "For twenty years, Auriga has put innovation for retail banking at the core of its activitas put innovation for retail banking at the core of its activity and gained considerable understanding of the banks' evolving needs. Entering the UK market not only is a crucial step in the group's international growth plan, but also a fascinating challenge for us to demonstrate the effectiveness of our technology solutions in the most important European banking centre".