Scotiabank and Cardtronics ink ATM branding deal

Source: Scotiabank

Scotiabank, one of the world's leading financial institutions, and Cardtronics, the world's largest owner/operator of retail ATMs and financial kiosks, announced an agreement for Scotiabank to place its brand on 200 ATMs owned and operated by Cardtronics in high-profile retail locations throughout Puerto Rico.

The long-term deal is the first between Cardtronics and Scotiabank and the first for Cardtronics in Puerto Rico.

Scotiabank, based in Toronto, Canada, is Canada's most international bank serving nearly 15 million customers in some 50 countries with locations across Canada, the Caribbean and Central America, Mexico, South America, and Asia.

The Scotiabank logo will appear on Cardtronics ATMs in Puerto Rico, expanding secure, convenient ATM access for its customers. Initially, Scotiabank will brand approximately 40 ATMs and collaborate with Cardtronics to brand an additional 160 ATMs in the Puerto Rican market as Cardtronics installs those locations over time.

In addition to Puerto Rico, the master ATM branding agreement establishes the framework to brand additional ATMs in other Scotiabank markets.

"Cardtronics is proud to add Scotiabank to our roster of world-leading financial institution clients who rely on Cardtronics to provide a superior ATM experience for their customers," said Rick Updyke, President Global Services at Cardtronics. "Scotiabank serves a tremendous customer base over a large international footprint, a footprint that overlaps Cardtronics in many areas and provides tremendous opportunity for expansion of the relationship between our companies."

"As we looked to further expand our services for customers living in and visiting Puerto Rico, Scotiabank carefully evaluated Cardtronics and its ATM branding program and we are confident Cardtronics will provide our customers with the exceptional service and security they expect when they see the Scotiabank brand," stated Troy Wright, CEO of Scotiabank Puerto Rico. "The quality and reliability of Cardtronics' ATM branding program has set the standard in the industry for some time now, and the ability for Cardtronics to grow with Scotiabank throughout Puerto Rico and beyond adds a great deal of value."

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