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OptionsXpress launches Xtend software platform

04 May 2010  |  3522 views  |  0 Source: optionsXpress

OptionsXpress (Nasdaq:OXPS) today introduced Xtend, a powerful, yet easy-to-use, downloadable software platform for trading stocks, options, and futures.

Xtend's customizable trading desktop, real-time streaming quotes, and drag-and-drop functionality lets traders move rapidly from ideas to executed trades. Xtend is available to all optionsXpress traders with no hidden costs, minimum balances or platform fees.

Built with Adobe(R) AIR(R), Xtend uses the same award winning back-end technology as the optionsXpress web based platform and oX Mobile -- so traders can move smoothly across platforms, choosing the access method and applications that are right for when and how they want to trade, with no interruption or delay.

"What sets Xtend apart is its combination of a powerful streaming trading platform with an easy-to-use rich interface that is approachable to investors allowing them to efficiently trade a wide range of asset classes all in one account," said David Fisher, optionsXpress Chief Executive Officer. "Xtend defines an entirely new trading experience -- much more intimate, efficient and intuitive."

Xtend features a fully customizable trading desktop that lets traders choose the tools, applications, and look-and-feel that works best for them, whether they are placing advanced options orders or simple stock purchases. Xtend applications easily allow traders to place trades, access charts, chains, and ladders that support "single click" creation and execution of advanced market and limit orders. The drag-and-drop functionality lets traders grab a symbol, drop it into a chart to see patterns, then drop it into chains to get pricing, and finally drop it into an order ticket where they can see Regional BBO quotes. Xtend also has applications that offer Twitter and RSS feeds directly in the platform and a community live chat application that lets traders communicate with each other.

Sairam Rangachari, optionsXpress Chief Innovation Officer, said, "We are creating a new paradigm in trading software -- this 'Rich Trading Application' phenomenon is redefining how people interact with their trading experience. optionsXpress differentiates itself by its customer-driven innovation model -- thousands of our customers participated in an open Beta period that led to radical advances in the platform."

David Fisher added, "We are proud of optionsXpress' track record of making options and futures trading accessible for all levels of traders. Xtend continues that tradition by making it easier to access the same research, analytic tools, and trading strategies as professional traders in an easy-to-customize trading platform. We don't think you have to be a rocket scientist to successfully trade options -- trading is about being smart and disciplined, and having the right tools."

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