Easy on-demand access to financial information is the driver behind the explosive growth of mobile banking. PSCU Financial Services, the nation's largest credit union service organization, has made its mobile banking platform even more cutting edge with the launch of new iPhone and iPod touch applications, which are now available.
This latest capability will help credit unions attract Gen Y and other member segments who are avid iPhone/iPod users. It also builds brand recognition through credit union logo visibility on the member's mobile device and customized iPhone application in the iTunes store.
"iPhone and iPod touch users represent a significant percentage of mobile banking consumers. Our ability to deliver mobile banking applications for the iPhone equips credit unions with a compelling mobile banking platform that both attracts young adults and maintains existing member relationships," said John Pembroke, chief marketing officer of PSCU Financial Services.
PSCU Financial Services' mBanking platform delivers exceptional flexibility for users, as well as support from its renowned 24/7 Contact Center staff. The mBanking platform also provides credit union members the highest level of security available through multifactor authentication, 128-bit encryption, automatic time out and a member-selected PIN.