Datapulse introduces 'Trader Assist', their latest IP telephony innovation which extends IPC's trading turret functionality to the screens of Nortel IP phone sets.
'Trader Assist' is designed to increase productivity and cost effective team working on the trading floor and beyond. It is particularly cost effective where trading information is required by support staff but the cost of a full trading turret is not justifiable.
Trader Assist was developed exclusively for Nortel IP telephone users, maximising investment in Nortel IP telephony infrastructure and IPC's Alliance trading platform. Crucially, all calls can be voice recorded and logged through their existing systems to comply with FSA standards. By widening access to IPC trading system services onto Nortel IP desk phones, Datapulse Progression Trader Assist cost effectively improves trading operations, management and customer service.
Alick Smith of Datapulse says, "With Progression Trader Assist we believe that we have set the standard for applications that truly unify the power of voice and data. This application allows trading companies to extend their phone trading interactions beyond the trading floor and in to the supporting back-office staff. This increases the potential for return on investment in the long term with minimum expenditure - a key advantage in the current climate. "
Today, the increasingly challenging financial services industry demands a balance between exemplary customer service and the need to manage risk and compliance with industry regulations. As a result, efficient, timely communication between clients, traders, their managers and back office support staff is more important than ever before. Trader Assist enables good communication throughout your organisation.
'With Trader Assist, staff can receive calls on a private wire and join calls in progress at the touch of a button.'
Back office staff involved in compliance, research and management functions have rapid, secure access to trading private wires through their Nortel IP desk phones, improving team work and productivity.
&lsquoo;Trader Assist allows personal assistants to cover incoming calls on their manager's trading turrets ensuring callers do not have to wait.'
Junior traders can join and assist with calls for improved training and experience. Managers and compliance officers can monitor the status of their teams' private wires and join when necessary. Remote and home-based staff have highly reliable and secure access to turret-based communications resources when away from the trading floor, providing flexible working and an operating resilience that ensures trading can continue during an emergency.
Paul Rowe, Industry Solutions Business Development Manager, from Nortel comments: "Nortel continues to drive innovation to make enterprises more nimble and efficient, and this collaboration with Datapulse demonstrates our commitment to deliver those efficiencies to the finance industry. The Nortel Select Partner Programme has been leveraged by Datapulse to develop a strong, industry focused business application to ensure business continuity, even under the most trying conditions. Progression Trader Assist will enable the finance industry to save costs and increase efficiency during these challenging times."