VeriFone Holdings (NYSE:PAY) today announced a reseller arrangement with BLM Technologies, a leading provider of end-to-end branch technology solutions for financial institutions. BLM will market and distribute VeriFone retail banking products.
VeriFone retail banking solutions, including the industry-leading PCI PED approved VX810, and the MX800 family of products, provide financial institutions with the ability to offer a new range of services to customers and to take full advantage of the time that the customer interacts with the teller.
"With its strong customer relationships in the retail banking industry, BLM provides VeriFone with an experienced partner to accelerate our growth in this industry," said Greg R. McFaul, general manager of VeriFone's Vertical Markets Group. "Our experience in delivering customer-facing solutions is well-suited for the teller workstation, banker's desk, lobby kiosk's and drive-thru environments and enables the bank to handle a larger number and wider variety of transactions."
As one of the largest distributors of banking equipment in the United States, BLM is an independent resource offering unbiased analysis of hardware and service options.
"The advanced technology of VeriFone's payment products provides the ideal foundation for customer-facing bank applications," said Dave Cunningham, vice president of Sales & Marketing for BLM Technologies. "Banks are increasingly intent on differentiating their services to customers and the combination of enhanced service, branding opportunities and multimedia content provides that ability."
The MX870, the flagship of the MX800 family, offers the most advanced color ¼-VGA systems available on the market today, ideally suited to attention grabbing marketing programs. It provides an ideal platform for customer identification through magswipe/PIN entry when integrated with teller systems.
The multimedia capabilities of the MX800 family provide an opportunity to visually engage the customer with a dynamic brand and product messaging on a transaction device, to retain demand deposit customers and up-sell them to new bank products. It also provides electronic signature capture capabilities to reduce paperwork associated with signed documents and streamline their processing.