The wire offering gives companies on the Nordic Exchange using OMX' news distribution service an exclusive opportunity to reach all national news agencies in the Nordic Baltic region, including Norway.
Thus, the new service ensures that listed companies' announcements and press releases are visible not only in their national news agencies' editorial systems but in the editorial systems in the eight Nordic and Baltic countries. This enhancement is the next step in the offering from OMX' news distribution service.
The wire distribution is an add-on service that directly reaches the editorial systems of the leading national Nordic and Baltic news agencies via a so-called straight through process. The add-on service further enhances OMX' news distribution service, which is available for more than 800 companies listed on the Nordic Exchange. OMX is the first news distributor to offer this service in cooperation with Ritzau News Agency in Denmark, the Swedish News Agency (TT), the Finnish News Agency (STT), the Norwegian News Agency (NTB) and the Baltic News Service (BNS) in the Baltic States.
"It is important and vital for OMX to offer the best possible visibility for companies on the Nordic Exchange by using our news distribution service, both in the financial market and in the media. As OMX' news distribution service has become the market leader in the Nordic Baltic region, we have been able to extend our distribution network to most renowned and trusted national news agencies," says Hans-Ole Jochumsen, President Information Services & New Markets OMX.
"Since the implementation of the European Transparency Directive last year, there has been a big change in the distribution industry. We are therefore proud to be the first distributor in the Nordic region, which is able to help the clients of our news distribution service to reach full visibility through the networks of the national news agencies in eight countries. The Nordic Baltic wire service will soon be integrated in our distribution tool to give communication professionals easy and reliable access to the strongest media partners in all Nordic Baltic markets," explains Hans-Ole Jochumsen.
The wire service has been developed in close cooperation with the leading national news agencies to ensure that the news are delivered and presented in the editorial systems and reaches the end journalists in a professional way. All agreements have been signed and the service will be offered to all listed companies on OMX Nordic Exchange.