Windows Mobile-based phones are providing consumers with a feature-rich user interface when they access the Bank of America's Mobile Banking service, making it the most popular smartphone operating system used by its customers, Microsoft Corp. reported today at the BAI Retail Delivery Conference & Expo.
Bank of America - the leader in online banking - rolled out its Mobile Banking service to consumers nationwide in May. The service enables more than 20 million online banking customers to bank directly from their cell phone or smartphone with built-in security features.
"Windows Mobile empowers customers to be productive away from their desk or home, whether they are sending e-mail, managing their calendars or surfing the Web," said Greg Haislip, industry solutions director for the U.S. Financial Services Group at Microsoft. "With Bank of America Mobile Banking, customers have one more option to connect to important information while on the go."
Customers looking for the nearest Bank of America ATM or banking center through the new service are served with Microsoft MapPoint technology. Designed for everyday business use, MapPoint makes it easy to visualize business information on maps. Customers can seamlessly use MapPoint from their phone to find the most convenient Bank of America location around town.
"Mobile Banking provides consumers with the convenience, security and control of banking anywhere, anytime," said Lance Drummond, e-Commerce/ATM executive for Bank of America. "Consumers can check their balances while shopping, pay bills during their commute and find the nearest ATM for cash -- even when they are on the go."