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Atomic and MX team to streamline account switching

Atomic is excited to announce a new integration with MX Technologies that combines MX’s data and analytics solutions with Atomic’s Deposit and PayLink products.

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This partnership is designed to deliver a simplified account switching experience for financial providers and consumers alike.

With this integration, financial providers will now be able to more easily identify opportunities where customers can benefit from switching their accounts, while making the process simple and efficient for consumers. The result is a seamless, fast, and intuitive way for users to update their direct deposits and recurring bill payments, empowering them to take control of their financial lives.

“Financial providers need a better way to identify opportunities to improve outcomes for consumers, deepen relationships, deliver competitive offerings, drive higher conversion, and increase deposits — and then make it easy for consumers to take action related to those opportunities,” said Wes Hummel, Chief Product and Technology Officer, MX. “This integration allows us to deliver that actionable intelligence for organizations and empower consumers to take that immediate next step.“

MX’s Data Enhancement, Customer Analytics, and Financial Insights solutions provide the insights financial providers need to understand where consumers have their direct deposits and recurring payments set up. By combining that with Atomic’s direct deposit switch technology, financial providers can offer an enhanced account switching experience, enabling consumers to take immediate action when they choose to switch.

“By strategically partnering with MX, we’re able to create a unique account switching experience. We’re bringing together intelligent account and transaction data with an intuitive way to update deposits and payment methods. Now, users can seamlessly set up new banking relationships and maintain control over their financial data,” explained Jordan Wright, co-founder and CEO of Atomic. “We’re excited to partner with MX and to continue leveraging open finance solutions to drive meaningful change in people’s financial lives.”

This partnership aligns with Atomic’s mission to deliver powerful solutions that enhance consumer financial experiences, while supporting financial providers in boosting engagement, increasing deposits, and delivering more personalized services.

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