Stripe becomes Accor's primary payments parrtner

Accor has a strong ambition to establish a comprehensive ecommerce platform offering a variety of services beyond rooms including spa services, restaurants, and even unique experiences. It wanted to consolidate payments to simplify the booking process, and from an internal perspective, it needed to redistribute funds depending on the products and services selected by the guest.

Previously, Accor used multiple payment gateways with different providers. With Stripe, Accor is implementing a single centralized system across all its hospitality properties for online bookings. Accor has already benefited from a significant net conversion rate gain at the checkout step for prepaid bookings on its ecommerce channels compared to previous systems. This has resulted in noticeable topline gains at the hotel level.

“This partnership transforms the payment experience for hotels and guests alike, enabling the deployment of new payment methods at scale,” said Jean Noël Lau Keng Lun, Accor’s senior vice president of product management. “This improves conversion rates and also unlocks new business opportunities.”

“Anyone who’s booked a hotel room knows the frustration when the payment doesn’t work as it should,” said Eileen O’Mara, chief revenue officer at Stripe. “Accor is putting guests at the heart of its payments experience. And we’re thrilled to play a part in its strategy which benefits both the hotels and their customers.”