Datacard Group and Dynamic Card Solutions sign co-marketing deal

Source: Dynamic Card Solutions

Dynamic Card Solutions (DCS), developer of CardWizard, the leading instant-issue and PIN selection software application for financial institutions, today announced a preferred vendor agreement with Datacard Group, a leading branch-level desktop card personalization system provider in the financial services industry.

The agreement will expand joint marketing efforts in the instant issuance market segment by designating DCS' CardWizard technology as a Datacard Group preferred software solution and Datacard Group as a preferred card personalization system and services provider for DCS.

"The financial services industry recognizes Datacard Group as a leading provider of card personalization systems with the majority of the world's financial cards being issued using Datacard card solutions. Having Datacard select us as a preferred software vendor further solidifies CardWizard as the industry's instant issue product-of-choice," said Ron Zanotti, vice president of sales for DCS. "Datacard certainly recognizes the best-in-class offering of the CardWizard application as an integral component to the success of our current and future instant card issuance programs."

The banking industry has steadily adopted instant card issuance technology in recent years. DCS and Datacard Group have clearly led the way providing an easy and secure method for financial institutions to instantly issue personalized ATM, debit and credit cards at branch locations. The CardWizard software integrates with the Datacard 150i desktop card personalization system, offering an instant issuance system to maximize customer satisfaction, increase activation rates, and eliminate the delay associated with the conventional method of sending newly issued or replacement cards through the mail.

"CardWizard has clearly been the leading software solution in the instant issuance market," says Fred Ketcho, regional vice president of Americas sales and service at Datacard. "Datacard Group wants to create the optimal alliance required to meet the growing demands of this market. By aligning with DCS, we will maximize the ability of both companies to develop a best-in-class hardware, software, service and support offering for our customers."

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