US-based Fifth Third Bank is to market and distribute CardinalCommerce's cardholder authentication software, Cardinal Centinel, to its online merchant customers.
The package provides online authentication for transactions at participating Internet merchants and supports both MasterCard SecureCode and Verified by Visa programmes.
The service requires cardholders to enter a password in a pop-up window on their PC before transactions made over the Internet can be approved and completed.
James Butler, executive vice president, Cardinal Commerce, says: "Merchants will gain immediate benefits with our software by eliminating their fraud liability, gaining guaranteed payments for the first time, and increasing the security and confidence of online customers."