/retail banking

News and resources on retail banking, consumer finance and reinventing customer experience in finance.
Lloyds to provide free digital skills training and tablets for elderly customers

Lloyds to provide free digital skills training and tablets for elderly customers

Lloyds Banking Group is to equip up to 2000 customers over the age of 70 with free tablet devices and set up a dedicated phone line to provide training and support to help vulnerable people access online banking.

The UK bank has contracted with digital skills training agency We are Digital to provide a specialist phone line to help up to 20,000 customers access the internet and conduct everyday tasks such as online shopping and connecting virtually with family and friends, as well as online banking.

The partnership will also deliver up to 2,000 tablets to over 70s who don’t have a suitable device to access the internet as part of its pilot phase. Local branch and telephony teams across Lloyds Bank, Halifax and Bank of Scotland are contacting those customers who would benefit most from the initiative.

Earlier this month, the bank introduced a dedicated phone line for customers over the age of 70 and NHS workers and relaxed some restrictions on account access by third parties, specifically aimed at customers who do not have access to mobile and Internet banking.

Fiona Cannon, sustainable business director, Lloyds Banking Group, says: “For many right now, staying connected and accessing vital services is difficult - and for those experiencing isolation, this also can have profound effects on their mental health. That’s why we believe offering practical and emotional support through initiatives such as these is so important in helping our vulnerable customers to feel more connected and in control.”

Comments: (2)

Robin Setty
Robin Setty - ACI Worldwide (EMEA) Limited - Watford 16 April, 2020, 10:351 like 1 like

Great move. Rather than lazily assuming that the elderly just can't handle tech (as so often happens) let's train them.  They're not stupid.  They just need the opportunity.

David Gyori
David Gyori - BANKING REPORTS, LONDON - London 23 April, 2020, 13:38Be the first to give this comment the thumbs up 0 likes

Agree, BRILLIANT, smart, good move. Well done. All my respect!

Trending Stories