17 October 2017
Find out more

ING invites aspiring entrepreneurs to 'Test Your Idea'

09 October 2017  |  3296 views  |  0 light bulbs

ING in Poland has launched a new online tool which enables entrepreneurs to test out their business ideas with a target group of prospective users.

In a country where 60% of firms close within the first year, entrepreneurially-minded Poles can go to the Test Your Idea website and introduce their business with a short description or a video, and fill-in a target group questionnaire.

The tool allows for testing a business idea using a sample of at least 120 respondents matching the prospective target audience.

The bank says 110 aspiring entrepreneurs have so far introduced their ideas using the system as part of a low-key launch, ahead of a more active promotional campaign across the country.

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

ING sets up transformation 'war room'

ING sets up transformation 'war room'

16 February 2017  |  6880 views  |  0 comments | 14 tweets | 22 linkedin
ING takes startup path as top banks reap innovation rewards

ING takes startup path as top banks reap innovation rewards

10 May 2016  |  22098 views  |  0 comments | 51 tweets | 49 linkedin
ING gets new chief innovation officer

ING gets new chief innovation officer

07 March 2016  |  13312 views  |  0 comments | 8 tweets | 8 linkedin
ING to cut 1700 staff and grow digital investment

ING to cut 1700 staff and grow digital investment

25 November 2014  |  9212 views  |  2 comments | 17 tweets | 7 linkedin

Related company news

 

Related blogs

Create a blog about this story (membership required)
visit www.vasco.comvisit www.temenos.com

Top topics

Most viewed Most shared
Ripple looks to drive bank adoption with $300m XRP rebate programmeRipple looks to drive bank adoption with $...
14397 views comments | 11 tweets | 3 linkedin
Taiwan's Far Eastern International Bank suffers malware attackTaiwan's Far Eastern International Bank su...
13049 views comments | 16 tweets | 22 linkedin
Monzo fends off suitors as current account upgrade beginsMonzo fends off suitors as current account...
8950 views comments | 17 tweets | 14 linkedin
Swift positive on blockchain, but big challenges remainSwift positive on blockchain, but big chal...
7887 views comments | 15 tweets | 20 linkedin
Ripple blockchain network hits 100-member markRipple blockchain network hits 100-member...
7592 views comments | 13 tweets | 13 linkedin

Featured job

Competitive base, double ote, benefits
London, UK

Find your next job