23 August 2017
Find out more

Indian messaging app Hike adds P2P payments

20 June 2017  |  4777 views  |  0 India

Beating rival WhatsApp to the punch, Indian messaging service Hike has followed in the footsteps of its Chinese backer Tencent by adding a mobile wallet to its app, enabling tens of millions of users to send and receive money instantly.

In an Indian first, the latest Hike upgrade introduces a wallet that takes advantage of a partnership with Yes Bank and the government-backed Unified Payments Interface (UPI) for free instant bank-to-bank transfers between friends - even if the recipient is not on Hike.

For those who don't use bank accounts, P2P payments can still be made through the wallet, which also lets people top up their phones and pay postpaid bills.

Mimicking the hugely popular 'Red Packets' feature offered by its backer Tencent's WeChat service, a Hike 'Blue Packets' option is geared towards "making money a new form of social expression" - letting users choose between 10 different virtual envelopes with space for personal messages which can be stuffed with digital money and sent to friends.

Kavin Bharti Mittal, CEO, Hike Messenger, says: "With Blue Packets, we’re going to change the way people send and receive money. We believe we can make that experience fun and also a new form of messaging.

"Can money be the new Sticker? We believe so. That’s the idea. Our users celebrate so many special moments in their lives. It could be from a simple Thank You or Congratulations to a Happy Birthday. We hope with Blue Packets we can give our users a new avenue to express themselves."

Hike, which claims more than 100 million registered users, has stolen a march on Facebook-owned WhatsApp, which is widely expected to roll out a UPI-based P2P payments service in India in the next few months.

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

WhatsApp makes P2P payments play in India

WhatsApp makes P2P payments play in India

04 April 2017  |  8818 views  |  0 comments | 15 tweets | 22 linkedin
Alibaba leads $200 million investment in Paytm e-commerce unit

Alibaba leads $200 million investment in Paytm e-commerce unit

03 March 2017  |  10264 views  |  0 comments | 10 tweets | 10 linkedin

Related blogs

Create a blog about this story (membership required)
visit www.vasco.comvisit www.niceactimize.comvisit www.worldpaymentsreport.com

Top topics

Most viewed Most shared
Mobile contactless spending accelerating in UKMobile contactless spending accelerating i...
12788 views comments | 27 tweets | 23 linkedin
Barclays pairs banking data with third party apps for SmartBusiness DashboardBarclays pairs banking data with third par...
11402 views comments | 22 tweets | 34 linkedin
Australia regulates digital currenciesAustralia regulates digital currencies
10577 views comments | 21 tweets | 35 linkedin
RBS to bring Silicon Valley to EdinburghRBS to bring Silicon Valley to Edinburgh
10516 views comments | 10 tweets | 8 linkedin
hands typing furiouslyWhy Is Risk Analytics Important?
10465 views 0 | 6 tweets | 1 linkedin

Featured job

Competitive
London, UK (or flexible)

Find your next job