Bloomberg and Twitter ink data licensing deal

Bloomberg and Twitter ink data licensing deal

Bloomberg has extended its partnership with Twitter in an agreement that will see more data from the social media platform make its way to Bloomberg terminal users.

With social media becoming an increasingly important tool for traders seeking to spot trends and breaking news, in 2013 Bloomberg began integrating tweets into its market data desktop, providing users with tools to track companies on Twitter and look out for volume spikes.

The firms have now struck a new, expanded, long-term data agreement that sees Bloomberg Professional service incorporate financially-relevant news from Twitter for analysis, charting and sharing via Bloomberg Instant Message and Bloomberg Links for desktop and mobile devices.

Users will get a live feed of relevant tweets, real-time alerts on the day's most important tweets curated by Bloomberg editorial staff, sentiment analytics, and social velocity monitoring to spot spikes in Twitter activity about companies and, soon, commodities, FX, topics and regions.

Chris Moody, VP, Twitter data, says: "Our agreement with Bloomberg highlights the growing importance of Twitter in driving investment and trading decisions. Increased access to this information through the Bloomberg Professional service will continue to accelerate as the adoption of Twitter data through the financial services community grows in importance."

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