UK-based Web portal IFAonline has formed a partnership with CoFunds, the independent fund market for intermediaries.
CoFunds will provide IFAonline with its CoFunds Consolidation service. Independent financial advisors, IFAonline's core audience, will have access to CoFunds' 346 investment funds from 26 fund managers through the site. This will add to the growing list of 19 leading life, pensions and investment providers already in place, powered by Synaptic Systems.
IFAonline says the partnership brings the company one step closer to its goal of offering IFAs a complete research, quotes and new business service covering the whole market.
Jeska Harrington, director, IFAonline.co.uk comments: "We chose CoFunds because, like IFAonline.co.uk, they are an independent solution dedicated entirely to IFAs. In the light of the potential Misys and Assureweb deal, offering an independent portal to IFAs becomes increasingly important."
Through the IFAonline.co.uk service IFAs can research the total market availability of products, view fund performance at one, three and five year stages and invest in multiple funds to create a diversified portfolio, in one easy-to-use site.