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Anastasiia Kazakova

Fintech Project Manager
Uptech
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05 May
Location
Kyiv
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Followed by John Sims, Martha Boyle and 5 others you follow
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Anastasiia Kazakova

Gamification in Fintech: how to engage users and improve their financial literacy

Gamification is the use of game mechanics in non-gaming contexts. In fintech, it’s a tool that makes using an app more engaging, intuitive, and even fun. Instead of dry numbers, users get achievement badges, progress bars for saving goals, savings challenges, cashback rewards for activity, and personalized prizes. These aren’t just nice “perks” ...

05 May 2025 /people /retail

Anastasiia writes about

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  • retail banking

Anastasiia's opinion archive

  • 2025 (1)

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