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Jf Sullivan

Chief Strategy Officer
Snowdrop Solutions
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Followed by John Sims, Martha Boyle and 5 others you follow
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Jf Sullivan

The era of Personal Finance Management or “PFM” is over!

a.k.a. “It's about Context, Stupid!” Despite big investments in time, energy and money, Personal Finance Management has failed to engage customers at most traditional retail banks. Just look at the numbers. On average, only 12% of a typical bank’s customer base actually use any PFM features such as pie charts, graphs and planning guides. And in pri...

21 May 2025 /ai /retail

Jf Sullivan

Money20/20 Europe 2025: Our Take and Why We’re Going

At this point, we’ve been going to Money20/20 for so long, we honestly can’t remember a time when we weren’t there. It’s become a bit of a tradition - every summer, we pack our bags, brush up on the latest fintech trends, and head to Amsterdam. And each year, it’s a little different. The crowd changes. The themes shift. The industry moves forward. ...

05 May 2025

Jf Sullivan

The Power of Transaction Data Enrichment for Banks and Financial Institutions

Banks are in the midst of a digital transformation, yet a fundamental issue remains: sometimes customers struggle to make sense of their own transactions. Cryptic transaction descriptions, missing merchant details, and unclear categorization are all too common. It’s a serious gap in the modern banking experience. This lack of clarity can lead to f...

24 March 2025 /ai /retail

Jf writes about

  • artificial intelligence
  • retail banking

Jf's opinion archive

  • 2025 (2)

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