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Andrew Abraham

Global Managing Director of Data Quality
Experian
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Global Managing Director of Data Quality
Experian
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Latest opinions

Andrew Abraham

Unlocking retail performance through strategic data validation

The retail sector has continued to adapt in the face of shifting consumer habits, economic uncertainty, and the rapid rise of digital-first shopping. While challenges remain, from inflation to changing expectations around value and experience, retailers have shown remarkable resilience. According to the Office for National Statistics, UK retail s...

31 October 2025

Andrew Abraham

How organisations are unlocking value through data quality

Digital transformation is no longer a future ambition, it’s happening now. Organisations are accelerating investment in AI, automation and personalisation. But as Experian’s latest research reveals, many are discovering that progress is being held back by something far more fundamental: the quality of their data. As businesses push for real-time d...

23 September 2025

Andrew Abraham

Five key takeaways from this year’s Gartner Data and Analytics Summit

Last week, I had the opportunity to attend this year’s Gartner Data & Analytics Summit where global data leaders came together to explore how organisations are navigating an increasingly complex digital landscape. One theme echoed across every session: as data ecosystems continue to evolve, the need for trusted, well-governed, high-quality dat...

22 May 2025

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Andrew writes about

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Andrew's opinion archive

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