Australia's ANZ is offering customers a personalised Internet site – myanz.com – through which they may create a home page specifically tailored to their individual financial and personal interests.
Through myanz.com, customers can link their home page to their ANZ bank accounts and share portfolio details, and customise the news and information they see, as well as its layout and colour. Personal financial information and tools may be supplemented with horoscopes, entertainment and sports news, travel information and weather reports
News and general content is provided through a partnership with LookSmart, an Australian Internet search engine and content provider, while the financial information and tools are provided by anz.com. Once registered, customers accessing financial details at their home page log in by supplying their myanz logon and password.
ANZ managing director personal e-commerce, Satyendra Chelvendra says the service has been designed to help ANZ to build "one-to-one" relationships with its online customer base.