Consumers are increasingly looking for understandable and reliable sources of information to improve their knowledge of financial matters.
With this in mind, KBC Mobile will provide its users with financial and economic information, news updates and insights on a daily basis, starting today. This information will be supplied by business newspapers De Tijd and L’Echo, as well as by VRT NWS and KBC's own economists.
Market research shows that a daily offering of relevant content helps KBC Mobile users to keep up to date with the latest news and make more thoroughly informed decisions concerning their financial affairs. Customers appreciate fast, reliable and objective news updates, particularly when they are relevant to their financial needs. These findings have also been confirmed by a pilot project running over the past few weeks. This innovative partnership with two well-established news sources allows KBC to respond to these needs, further positioning KBC Mobile as a unique all-in-one app which is now used by more than 1.75 million customers.