News and resources on payments systems, innovations and initiatives worldwide.

US Bank and Zelle launch e-greeting cards

Source: Zelle

The holidays may look a little different this year, but U.S. Bank is giving customers a way to spread goodwill and festive cheer with eCards, now available to U.S. Bank customers when they send money1 with Zelle® in the U.S. Bank Mobile App.

The eCards, launched in collaboration with Zelle and fintech startup Vouchr, provide gift senders with a choice of more than 200 card designs including not only holiday but also birthday, graduation, a simple thanks or congratulations, and more.

The eCards are available for U.S. Bank customers for free. They are easy to include when sending money with Zelle within the U.S. Bank Mobile App. The cards are animated, dynamic and can include a message. With no cash, checks, stamps and envelopes to handle, these eCards provide a clean, contactless way to spread holiday cheer without health concerns – or a trip to the greeting card store or post office.

Zelle is an increasingly popular choice for sending money, particularly during the pandemic. Transactions within the Zelle Network® are up 64% year-over-year, and recently hit a record-setting milestone processing more than one billion payment transactions in 12 months.

U.S. Bank launched eCards within Zelle to all of its customers in November, the first bank to do so on the Zelle Network. Providing access to Zelle is part of the company’s broader strategy to enhance the customer experience with digital capabilities that are intuitive and easy to use, fast and secure.

Zelle enables consumers and eligible businesses to send fast digital payments to people they know and trust with a bank account in the United States. Funds are available directly in bank accounts typically within minutes when the recipient is already enrolled with Zelle.

Zelle and the Zelle-related marks are wholly owned by Early Warning Services LLC and are used herein under license.

Vouchr is a Toronto-based fintech that provides the SaaS platform that transforms sending digital P2P money into an interactive and media-rich message. 

Comments: (0)