Ciaran Bollard, CEO, Kooomo says, “Right now it’s critical that retailers are putting their best digital foot forward. We’re therefore continually updating our platform to ensure we’re their trusted partner to help them achieve this and increase conversions.”

Kooomo outlines its latest updates:
1. Diversifying payment methods
Stripe is not a new payment processor to the Kooomo platform, however, it is now possible for merchants to offer bank transfer as a payment method through this vendor. This is available to countries with EU currency only, and Bank Transfer is known to be most popular in countries such as the Netherlands, Germany and Poland.

Offering Bank transfer via Stripe allows for safe and secure international transactions, benefiting both merchant and consumer. Customers don’t have to worry about security as they don’t need to disclose any financial details when making the payment. This improves sales conversions as consumers can now focus on what they are buying rather than the security of their credit card details. For merchants, Stripe notifies Kooomo as soon as the money is received and can be processed accordingly. This improves automation and warehouse synchronisation.

2. Marketplace connector updates
Kooomo customers now have two further marketplace connectors, with the addition of Yocabè which provides shipment status updates and Channable which provides feed management.

Yocabè is the first Italian solution that helps companies to engage with clients who regularly buy on marketplaces. All over the world, Yocabè is the online distribution partner for fashion products, thanks to its international network of online shops. We recently implemented it into the Kooomo platform and have spent the last few weeks ironing out any creases - in particular, we have made improvements in sending documents to warehouses for improved flow for automated processes such as labelling etc. We update the statuses in Yocabè so that they can update the statuses in the different marketplaces such as Amazon, eBay, Tesco and others.

Channable is another marketplace connector we have implemented in order to maximise the sales channels for our clients. Channable, allows you to import your products, modify that data and send the modified product data to a wide variety of channels. These channels include advertising networks, affiliate networks, comparison shopping engines and more. Similar to the word we have done Yocabè, this month our developers focused on improving the flow of importing the orders from these sites through the Kooomo platform.