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Klarna apologises after hitting users with marketing e-mail

Source: Klarna

We are aware that on 12th October some people received our weekly newsletter by mistake.

This was a human error and the email was incorrectly sent for which we are extremely sorry.

Where did you get my data?

The email was sent to Klarna consumers who have recently used one of Klarna’s products or services including Klarna’s checkout technology. When you use Klarna you agree to our terms and conditions and our privacy notice.

What is Klarna’s checkout technology?

Klarna’s checkout technology is a product some retailers use to process payments on their website. This means that Klarna processes all credit and debit card transactions for these retailers.

Why do you use this data?

This data is used for several purposes, e.g. to help us screen for fraud, process payments, and help retailers to manage shipping in line with our terms and conditions and our privacy notice.

Will I receive further newsletters?

Please rest assured, you have not been added to a marketing database. In accordance with our internal policies you will not receive any further newsletters unless you opt in or download our app at a later date.

What are you doing to stop this happening in the future?

We are currently investigating how this happened, and are taking action to ensure nothing like this can happen again in the future.

We take these matters extremely seriously, and you can view our privacy policy or our service terms for our products on our website.

Comments: (1)

A Finextra member
A Finextra member 14 October, 2020, 08:17Be the first to give this comment the thumbs up 0 likes

When I make a payment with my credit card to a merchant that uses the "klarna ckeckout" Klarna will process my payment on behalf of the merchat and that includes the card no details. How come that Klarna is holding my e-mail adress? Why does a payment processor keep my e-mail adress that was asked for by the merchant I bought goods from in order to be able to communicate to me regarding the purchase and shipping.  How come that Klarna has my e-mail account? I am a customer of the merchant, not Klarna? What other data of me does the payment processor Klarna hold?