iMarket is a electronic trading platform that enables the seamless workflow of customer-facing electronic trading processes through increased automation of price negotiation and Straight-Through Processing capabilities. The bank has been an icubic customer since 2002 and traders in Frankfurt and London already use iQbonds, icubic's end-to-end e-trading solution, to electronically price, quote and trade bonds within multiple markets from a single screen.

Carsten Ames, project manager, DZ BANK, says: "As the cooperation with icubic has been very successful in the past, it was a logical step for us to extend the roll out of icubic's product set beyond iQbonds to take in our customer-facing trade processes. iMarket further improves our customer service by providing our customers with individual prices in a fast and reliable manner. iMarket enables us to meet the new demands of the Bank-to-Customer arena that is growing in importance."


iMarket is a electronic trading system that connects traders, sales professionals and the bank's customers. It provides a Customer-Relationship-Management (CRM) tool to categorise customers e.g. according to their revenues and to calculate corresponding premiums and discounts. The basis for the calculations of the actual customer price are the instrument's prices that, in turn, are calculated by a pricing engine such as iQbonds at DZ BANK. Another essential feature is the integral QuoteReflex system that enables multi-asset class traders to automate price negotiation to maximise market opportunities while simultaneously retaining the flexibility and control over manual negotiations for superior risk management capabilities.

Ralf Henke, CEO, icubic, says: "iMarket's strong point is its open construction that allows the fast integration of markets and already existing systems. Furthermore, iMarket works totally independent of the type of financial instrument that is traded and thus exceeds the boundaries of the fixed income sector. DZ BANK's decision to roll-out iMarket besides iQbonds provides further evidence of the steady growth of the Bank-to-Customer field."