Citizens Bank gets into robo advice with SigFig

SigFig, an independent San Francisco-based wealth management technology company, today announced a collaboration with Citizens Bank to develop digital investing capabilities for its banking customers.

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Citizens offers a broad range of products and services with $147 billion in assets and 1,200 branches across approximately 11 states in the New England, Mid-Atlantic and Midwest regions.

"We are honored to be working with Citizens and our collaboration will help accelerate our mission of bringing high quality investment advice to investors of all wealth levels," said Mike Sha, CEO of SigFig.

In addition to Citizens, SigFig has recently been widely selected by a number of major financial institutions, including UBS, Wells Fargo, and Pershing, among others, as the trusted partner to power innovative digital advice capabilities. These partnerships have enhanced SigFig's position as the leading enterprise digital advice provider, and collectively will help SigFig's technology reach nearly half of U.S. households.

SigFig's open architecture enterprise platform is scalable and adaptable, designed to integrate with existing technologies and accelerate time to market. Its capabilities bring a broad range of modern technology and elegant client experiences to financial institutions across a wide range of clients and service models, from innovative investing experiences for mass affluent and retail investors to better technology for advisors that serve high net worth clients.

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