Best of Book intends to give access to unrivalled execution quality and to provide retail investors with significant price improvement on Euronext stocks within the secure and transparent environment of the regulated market.

Best of Book is available with immediate effect and already counts a large group of retail brokers among its customers. These brokers will be able to offer their customers the best prices on over 550 of the most liquid stocks listed on the Euronext markets. Trading takes place through brokers’ existing connections, on an entirely transparent platform integrated in Euronext’s Central Order Book.

The service works by providing an additional layer of liquidity for retail flow within the Central Order Book. A group of dedicated Liquidity Providers compete to offer quotes that are placed at or better than the European Best Bid and Offer[2]. Retail orders that are not matched against these quotes are immediately executed against the deep liquidity pool residing in the Central Order Book. Investors will therefore tap into the deepest source of liquidity for Euronext-listed stocks while benefiting from corresponding price advantages.

In Q3 2016, the ‘pre-launch’ version of the service already delivered an average saving to retail investors of 9.87 basis points per trade, as measured by an independent third party, LiquidMetrix[3].

“Complexity in the trade execution process has increased with the proliferation of trading venues and fragmentation of liquidity. As a result of this disjointed environment, retail investors have found it difficult to prosper from the advantages of competition and choice.” said Lee Hodgkinson, Head of Markets and Global Sales at Euronext. “By launching Best of Book, ahead of MiFID II, we will deliver benefits of competition to end investors in a fair, competitive, transparent and highly regulated environment."