According to the partners, the algorithmic-based services enables homebuyers to search for a property, find out in less than 60 seconds if they qualify to borrow the amount they need for their property of choice, receive a Mortgage in Principle in under 5 minutes, and go on to secure that mortgage within 24hrs.

This, they say, radically simplifies an otherwise painful, expensive and drawn-out process. The affordability information is then also used to drive future searches, presenting buyers with other affordable properties in desirable postcodes.

Underpinning the service is Trussle’s proprietary technology, an algorithm that compares more than 90 lenders in real time to give home buyers the best value mortgage on the open market, much faster than any other broker, bank or building society.

Ishaan Malhi, founder and CEO, Trussle, said: “Trussle’s partnership with Zoopla enables us to leverage our joint technological expertise to finally solve the frustrations of homebuyers across the UK; to make the process of buying a home quick, clear and straightforward.”

Alex Chesterman, Founder & CEO of Zoopla, said: “We’re pleased to have invested in and agreed a long term strategic partnership that we are now launching. Trussle are one of the most exciting new proptech businesses and through this partnership we hope to bring efficiencies to the property market for the benefit of buyers, sellers and agents.”