CPI Card Group (Nasdaq: PMTS, TSX: PNT), a global leader in financial and EMV chip card production and related services, today announced that Visa has certified CPI products to extend the maximum market life of Visa EMV cards to 12 years, in compliance with Visa’s recently announced EMV chip card approval policy.
“Payment card issuers and their technology partners invest heavily in their EMV-enablement platforms,” said Steve Montross, president and CEO of CPI Card Group. “Each time a chip expires, another investment is required. CPI is pleased to be a first mover in earning certification for longer-life chip cards.”
The comprehensive Visa product line includes cards meeting a variety of authentication needs, such as online only cards, dynamic data authentication (DDA), and dual-interface DDA/CDA chip cards.
The cards capitalize on CPI’s ability to adopt the newest technologies by sourcing EMV chips from a large number of suppliers while not being bound by proprietary chip operating systems and payment applets. CPI provides contact and dual-interface EMV solutions for debit, credit, and prepaid running on Java Card, MULTOS or Native operating systems.