GoSwiff, a global mobile payments and marketing services provider, is pleased to announce the launch of a new payment application that will help boost mobile transactions through mobile point of sale (mPOS).
GoSwiff is continuously developing products with enriched features and services to help ensure merchants remain up to speed with rapidly evolving mobile payment market requirements. The new application follows in-depth market studies by GoSwiff amongst its clients in five regions, and is designed to help merchants better manage business processes, and streamline efficiencies with both visual and technical enhancements.
Key product highlights: - New user interface: Intuitive design to make the payment experience for the consumer even smoother - Cash advance: The new service allows cardholders to withdraw cash up to a certain limit through the mobile application; a much needed functionality - particularly in emerging markets - due to limited access to ATMs or bank branches - Location services configuration: Allows merchants to configure location services tied to transaction processing, either mandatory or optional - Transaction notifiers: Transaction status update for 3rd party applications, for example updating inventory or order management systems
GoSwiff also launched enhanced product catalogue functionality for merchants on its mobile commerce platform. With product catalogue, merchants can manage, display and track product items and create promotions on their online portal - targeting consumers in a more efficient and creative manner. The products are presented in the mPOS application, where a consumer can add them to a basket for a fast and easy checkout.
Product catalogue is a convenient and easy-to-use mobile solution that increases transactions by providing product information, tracking status of all items and enabling mobile payment, with a goal to offer an enriched buying experience.
GoSwiff’s product catalogue allows its users to: •Display product catalogues •Add goods to shopping cart •Enable mobile payments •Interact with back end systems to adjust inventory •Increase productivity and efficiency •Improve customer satisfaction •Save time and reduce costs
The new application is available to GoSwiff’s clients on Android and iOS mobile devices.
“GoSwiff is leading the way in innovating and providing cutting-edge payment technologies that help merchants meet the growing demand for digital payments and consumer services. We remain committed to investing in new and improved technology and services, thereby driving innovative new developments in the financial and mobile payment sector,” said Simone Ranucci Brandimarte, CEO for GoSwiff.
The new application was announced during Sibos, the annual financial services event organized by SWIFT in Singapore.