Payment Alliance International (PAI), a leader in electronic payment processing solutions, today announced the release of the Digital Donations™ program, a new ATM fundraising capability powered by Digital Processing Solutions (DPS).
This exciting advance in charitable giving is now being offered directly to retailers and the PAI market partner reseller network nationwide. Consumers will be able to make tax deductible charitable donations to national and local organizations at ATMs, in addition to conducting common activities such as cash withdrawals, account balance inquiries, foreign card currency conversions and more.
“Adding the Digital Donations technology to ATMs is a game changer for everyone involved,” stated John J. Leehy III, president and chief executive officer for PAI. “There are so many worthy causes that deserve our support. Now retailers and ATM operators have an efficient way to get involved and really do some good,” added Leehy.
Keith Orlean, president of DPS, stated, “Digital Donations fundraising technology enables donations via ATMs during cash withdrawals. This is a big step forward in facilitating easy and painless fundraising for charities across the country.” Orlean added, “Nonprofits and their constituents will certainly appreciate the convenience and simplicity of this type of fundraising.”
Making a contribution with Digital Donations is quick and easy. At participating ATMs, consumers have the option of donating to one of seven 501(c)(3) charitable organizations listed or selecting the “No Thanks” option. When a charity is chosen, consumers pick from a preset list of donation amounts. Donations, as small as $2.00 to as much as $50.00, make the act of giving affordable for most people. After processing, a receipt, which can be used for tax purposes, is generated containing all transaction activity.
With the PAI Digital Donations ATM program, up to five national charities, one national emergency relief agency and one local cause may be supported simultaneously. Current program partners include, the Alzheimer’s Foundation of America, Champions for Kids, National Multiple Sclerosis Society, The American Heart Association and The Humane Society. Other qualified 501(c)(3) charitable organizations can be quickly added after approval.
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