Retalix to add Pay By Touch's biometric authentication to PoS system

Source: Retalix USA

Retalix USA (NASDAQ: RTLX) and Pay By Touch announced today that they formed an alliance which will integrate Pay By Touch's biometric authentication payment system with Retalix' Point Of Sale solutions for grocery retailers.

Pay By Touch is the pioneer of a patented consumer biometric authentication payment system that allows shoppers to pay for purchases with a simple finger scan linked to their financial accounts. The Pay By Touch service makes the checkout process faster, more convenient and more secure than other payment methods by eliminating the need to present cheques, credit, debit, membership or loyalty cards at the point of sale.

Retalix StoreLine, with more than 25,000 installations around the world, is an advanced in–store solution that addresses grocery industry requirements by offering hardware–independent world–class POS, back office and mobile functionality, ease of use, system robustness and the ability to process data in real time across multiple sales channels and formats.

The partnership between Retalix and Pay By Touch expands the biometric payment service offering into new vertical markets. Through this partnership, grocery retailers will be able to integrate the Retalix StoreLine software with the Pay By Touch consumer biometric payment service, providing shoppers the option of paying for goods with the touch of a finger.

"We're seeing an increasing demand from retailers for suppliers to provide Pay By Touch–ready products," said John Rogers, founder, chairman, and CEO of Pay By Touch. "Our partnership with Retalix demonstrates exciting momentum toward the rapid consumer adoption of biometric payments into a variety of new markets. The world is ready for Pay by Touch, and the time is now."

"By incorporating the Pay By Touch service with the Retalix StoreLine point of sale software, we extend our offering for our customers by giving them the tools they need to improve customer service with more convenience and lower transaction costs," said Victor Hamilton, President and CEO of Retalix USA. "Pay By Touch is an innovative business partner that aligns well with our customer service and business goals."

"In addition to improving the efficiency of the payment process, our integration with Pay By Touch provides our retailers with a faster and more convenient method of linking to loyalty programmes and validating a consumer's age for restricted products such as lottery tickets and alcohol, all of which help to reduce overall time at the checkout," Hamilton added.

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