A technological leader in financial services, BECU will use INETCO Analytics to acquire rich transaction data from their ATM network, gain on-demand visibility into member analytics, and ensure delivery of the best member experience possible. This licensing of INETCO Analytics is the latest in the trend of vertical analytics solutions being adopted in the banking market.
 
“Understanding the member experience is of paramount importance to BECU,” said Shirley Taylor, ATM Channel Manager at BECU. “INETCO Analytics effectively shrinks our member transaction data gathering and analysis time from weeks down to minutes—which allows us to make decisions based on timely and comprehensive cardholder analytics. INETCO has listened to the specific market needs of financial institutions to deliver a product that provides a lens into our member experience and our business.”
 
The largest credit union in Washington and the fourth largest in the United States, BECU has a visionary approach to member service. They invest in the latest self-service tools so that the majority of member banking transactions can be done via automated channels such as automated teller machines (ATMs). This way, consultants are kept free to focus on more complex transactions such as helping members buy a home.
 
INETCO Analytics is a tailored analytics offering for the banking vertical that simplifies the way transaction “Big Data” is collected, stored and visualized across multi-channel banking environments. Transaction data is collected then warehoused within an Apache™ Hadoop® data store, and extracted leveraging user-friendly Tableau® based dashboards. Now, rather than spending days ‘mining’ data from sprawling, multi-vendor network infrastructures, channel managers and data analysts can use INETCO Analytics to see who is using which ATMs, what kind of interactions they perform, and the quality of service they experience, all within a few clicks. Learn more in this two-minute product tour of INETCO Analytics.
 
According to Bob Meara, Senior Analyst with Celent’s Banking Practice, “A growing number of financial institutions are realizing significant results from vertically focused analytics solutions designed to address specific use cases. INETCO Analytics is one such example.”
 
“Banks and credit unions have struggled to harness the power of their transactional data to better understand customers, but traditional business intelligence tools have not been up to the task,” said Bijan Sanii, President & CEO of INETCO. “INETCO’s vertically focused analytics solutions make it easy to access all consumer transaction data, be it from point-of-sale, ATM, mobile, online or branch, in one centralized view. This offers customers such as BECU an easier and faster way to know what the customer is experiencing, and make more effective—data-driven—decisions.”
 
INETCO will be exhibiting at the Celent Insight and Innovation Day (10am-4:30pm, Carnegie Hall) on March 23rd, and has been chosen to showcase INETCO Analytics at the NewFinance FinTech Open Mic Night (6-9pm, 175 Varick Street) on March 24th  in New York. Contact INETCO to arrange a meeting or a personal demonstration of INETCO Analytics.