OptionsCity Software, a global provider of electronic trading solutions for professional futures and options traders, today announced the expansion of its senior leadership team with the addition of Iqbal Brainch as Vice President of Marketing and Product Strategy.
Brainch, who brings deep futures industry expertise and 15 years of experience in the financial industry, will lead all marketing efforts.
“Iqbal is one of the futures industry’s top marketing leaders, and he is an incredible addition to our leadership team,” said Hazem Dawani, CEO of OptionsCity Software. “His strong track record gives OptionsCity a unique competitive advantage as we introduce innovative new software for futures and options traders.”
“I’ve long admired OptionsCity as one of the futures industry’s most successful and innovative financial technology companies,” said Brainch. “I’m excited to join the team at this pivotal moment as we look to accelerate our growth by expanding into new products and markets.”
Brainch most recently served for seven years as Chief Marketing Officer for Advantage Futures, a high-growth period during which the company grew to one of the world’s highest volume clearing firms. Prior to Advantage Futures, he was Associate Director of Marketing for CME Group, and Vice President of Brand Marketing at Van Kampen Investments, a subsidiary of Morgan Stanley. He began his career in Brand Management at the Procter & Gamble Company.
Brainch currently serves as Executive Vice Chair of the Alumni Board of Governors and Trustee at Washington University in St. Louis, where he earned a bachelor’s degree in Economics and Biology. He also has an MBA in Management Strategy from the Kellogg School of Management.
This news arrives on the heels of OptionsCity’s acquisition of Optionshop, a futures trading technology provider, and the introduction of Metro NOW, a modular, web-deployed version of OptionsCity’s Metro platform launching in early 2015.