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Square integrates automation service IFTTT to customise business operations

25 July 2014  |  2871 views  |  0 Source: Square

Today Square launched an integration with IFTTT (If This Then That). Sellers can now seamlessly integrate their Square data with IFTTT to trigger customized automated actions that streamline business operations and help their day run more smoothly.

The popular IFTTT service enables anyone to create powerful connections with one simple statement: if this then that. Sellers can link their Square account to IFTTT and create custom "recipes" that integrate their Square payment, refund, and settlement data with other products and services like SMS, Google Drive, Twitter, or email. For example, if a Square business makes a big sale then a congratulatory email could be sent to employees automatically via IFTTT. Likewise, if a large refund occurs at a store, the manager can use IFTTT to set up a text alert to follow up with the customer.

Earlier this year, Square launched its software partner platform, opening the door for software partners to develop tools that work seamlessly with Square's Register service. Square's software partner platform, which currently includes Intuit QuickBooks, Xero, and Stitch Labs, gives all sellers the ability to save time and reduce errors with customized tools. With the addition of IFTTT, Square sellers have yet another option to customize their business and operate with ease.

Sellers of all sizes are increasingly adopting Square's business tools for their affordability and ease of use. From the full point-of-sale service Square Register to sales reports, business analytics, and online invoicing, Square's products focus on making it easier for sellers to run and grow their businesses.

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