SumAll partners Simplify Commerce by MasterCard

Source: SumAll

SumAll, the leading provider of connected data analytics, today announced a partnership with Simplify Commerce by MasterCard that makes it easy for merchants to accept e-commerce and mobile commerce payments, regardless of payment brand, in a matter of minutes.

SumAll's data visualization service is unique in the world of SaaS (Software as a Service) and now serves more than 100,000 companies from small and medium-sized businesses to Fortune 500 companies. At its heart, SumAll connects data to provide real-time correlations as to what is driving revenue and marketing efforts. The service lets operators leverage their data to make better business decisions, improve sales, increase customer service and maximize their profitability.

SumAll measures multiple channels including ecommerce platforms, revenue, digital marketing efforts, even social efforts and web analytics - in one chart. Seeing all of this data in one place, instead of scattered across each tool's homepage, helps users see new insights and business strategies. SumAll makes data manageable, interactive and useful to businesses through its free, real-time data dashboard. It enables the integration of multiple data sources into one intuitive, interactive chart. SumAll can be viewed on a Web browser, tablet or mobile phone.

Adding Simplify Commerce™ by MasterCard to SumAll's services offers a new dimension to the company's powerful range of online and offline data partners that, when analyzed together, allow SumAll users to gain unparalleled marketing and business insights.

Launched earlier this year, Simplify Commerce by MasterCard streamlines the process of integrating and accepting electronic payments from all major brands. In minutes, merchants can open an account with Simplify Commerce ( and begin accepting electronic payments on their online site or mobile device.

"The caliber of SumAll's analytic capabilities is an extremely compelling tool for merchants," said Rahul Deshpande, Technical Evangelist for Simplify Commerce. "The insight that they can offer merchants, combined with the insights from Simplify Commerce's payments data, allows for a wider runway for merchants to understand how to grow their business."

"We are so proud to partner with MasterCard, and very excited about what we can provide for merchants together," said Dane Atkinson, SumAll Chief Executive Officer. "Accepting electronic payments can be a bewildering task for merchants, especially smaller ones. Simplify Commerce removes complexity in a crowded industry." 

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