Bloomberg today unveiled a new suite of tools and analytics on the Bloomberg Professional service that enables investor relations professionals to better manage their daily workflow and derive critical insights in today's dynamic marketplace.
"The investor relations role has evolved far beyond its traditional function of communicating with investors and analysts. It now requires sophisticated, timely competitive analysis and strategic planning capabilities," said Jean-Paul Zammitt, Bloomberg's Head of Product and Sales. "We developed customized tools to help these professionals generate faster, deeper insights in increasingly complex markets."
Bloomberg's investor relations offering centralizes and contextualizes the critical information, news, research and analytics needed to monitor the markets, manage analyst and existing investor relationships, and target new investors. To develop these tools, Bloomberg worked collaboratively with investor relations executives across various industries around the world and tailored the platform to meet the demands of their evolving roles.
"This is a game changer for investor relations professionals," said Edward Thacker, Director of Investor Relations at Land Securities. "In today's interconnected financial markets, the Bloomberg Professional service gives me the tools I need to synthesize large amounts of information and provide key insights to internal and external stakeholders."
The Bloomberg Professional service now offers corporate and investor relations executives customized, cross-asset class views of the markets to monitor and analyze key industry trends that can impact company stock prices. Company-specific information is presented in the context of investor relations professionals' needs, so they can also easily track and compare company performance, evaluate shareholder activity and composition, and target new investors using a single, secure platform.
Investor relations professionals who subscribe to Bloomberg have access to an institutional investor community with more than 315,000 members and proprietary data and insights, including analysis from Bloomberg Industries. The new offering is part of the Bloomberg Professional service and available to all subscribers at IR.