Tas prepares for US EMV migration with B2 reseller deal
21 January 2013 | 1423 views | 0
Source: Tas Group
TAS Group, a leading solution provider for EMV transaction acquiring, authorization and EMV data preparation, announced the signing of an International Reseller Agreement with B2 Payment Solutions (B2), a leading expert in EMV and contactless payments, providing consultancy, training and solutions to financial institutions, vendors, processors, acquirers and merchants in Canada and the US.
The agreement represents a significant milestone in TAS's international expansion and an important step in its North American market penetration and business development.
TAS's EMV product suite marketed by B2 Payment Solutions supports a wide range of businesses undertaking the migration to EMV in the United States. The products that are the object of the agreement have been successfully deployed in banks, financial institutions and personalization bureaus throughout Europe and the Middle East.
The migration to EMV, already underway in the US, will enable US payment industry players to pursue significant opportunities for global interoperability, fraud reduction, NFC and mobile synergies. TAS product suite and B2 expertise will allow these players to quickly capitalize on this industry movement, providing them with the best in class EMV and contactless solutions, coupled with consulting, strategic planning, training, installation and support.
The new partnership will allow issuers, acquirers, vendors, merchants and processors engaged in EMV projects to benefit from proven technological and business know-how. The product offering will be initially focused on EMV data preparation and personalization then extending to transaction acquiring and authorization.
"TAS Group is very pleased to announce this partnership with B2 Payment Solutions" said Valentino Bravi, CEO and General Manager at TAS Group. "TAS Group market-tested EMV product suite combined with B2 Payment Solutions industry knowledge and support capabilities will offer US Issuers and Processors a fast and efficient migration path to full EMV compliance and will open for them new and exciting business opportunities. We look forward to a long and successful relationship with B2".
Bruce Murray, President of B2 Payment Solutions added: ""B2 is very excited to partner with TAS Group, as we can leverage our existing partnerships and expertise to provide our customers with best-in-t-in-class, coh best-in-t-in-class, complete end-to-end solutions".