Empire Financial Group to distribute AFA Impact Pro platform

Source: Advanced Financial Applications

Advanced Financial Applications (AFA), a leading provider of trading technologies to buy and sell side financial organizations, today announced that Empire Financial Group, Inc., a wholly owned subsidiary of Empire Financial Holding Company (AMEX: EFH) has entered into an agreement to offer AFA's IMPACT Pro platform to Empire's institutional and broker-dealer clients.

Empire's clients will now have access to AFA's Integrated Order Processing (IOP) capability, which enables users of the IMPACT Pro solution to seamlessly manage trades from execution through settlement.

Said Empire's Gerry Mastrianni, Director of Trading: "Current market environments demand to offer clients compliant, streamlined methods to deliver orders to market making desks. With AFA, Empire has found a turn-key solution for firms not fully integrated with a traditional order management system. We are pleased with the technological advances we now have to offer."

Commented Nilesh Nanavati, AFA's president: "We are pleased that Empire has selected AFA and look forward to an opportunity to service Empire and its clients. AFA is committed to partnering with Empire to leverage our trading solution in a cost-effective manner. IMPACT Pro provides value to Empire's clients in terms of trading efficiency while at the time helps to differentiate Empire's service offering."

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