This service will enable the sell-side and buy-side to: exercise greater control over order execution; access DMA and algorithmic trading systems in a quick and cost effective manner; facilitate straight through processing of orders and offer fully managed connectivity thus improving efficiencies and reducing costs. The service is launched today at TradeTech 2005, Paris.

Fidessa Workstation's new order execution service allows users to manage inbound electronic FIX orders together with manual phone orders enabling workflow management across the execution desk. By eliminating the need to re-key order information firms can improve on their STP. Market orders for trading can be routed to the broad range of DMA, algorithmic and care order services available over the Fidessa connectivity network. Additionally, local brokers can be added on demand over FIX.

Simon Barnby, business development manager for Fidessa, says: "Using technology pioneered in our offerings to tier one, global brokers, we are now adding a proven execution service to the Fidessa Workstation. The Workstation is the new benchmark in one-stop, fully managed data and trading systems for both the buy-side and the sell-side."

The Fidessa Workstation offers the new order execution service combined with comprehensive integrated market data all in one package. With connectivity to 80 brokers, 20 exchanges and 130 buy-sides, the Fidessa product suite provides trading and market data solutions to over 7,000 users at over 150 institutions around the globe.