Barclaycard Rollercoaster Extreme has shot to the top spot in app charts in 40 countries since it launched. In just over two weeks this worldwide phenomenon has sparked over 4.3million downloads, as fans across the world clamour for position at the head of Barclaycard's global leader board, and a chance to win a once in a lifetime trip to Las Vegas.
The competitive lure of Rollercoaster Extreme has made the game into a truly worldwide phenomenon with no fewer than twelve countries now represented in the current top twenty leaderboard, from Sweden to Thailand and Tajikistan. Argentina currently leads the pack, closely followed by Japan, Germany and the USA, and new gamers continue to sign up to challenge their position at the top of the rankings.
And it is well worth the challenge. Each month from now until December, Barclaycard will reward the gamer at the top of the leaderboard with an Apple iPad, and in January 2011, the top four players will be invited to Las Vegas for a global play-off. All four will stay at the New York, New York hotel in Las Vegas where they can ride a real rollercoaster among the New York landmarks around the outside of the building before battling it out for the ultimate prize of £50,000.
Hannah Deans, Senior Digital and New Media Manager, Barclaycard said: "We are thrilled to see the public embrace Rollercoaster Extreme with such enthusiasm. The number of downloads to date is fantastic, and we hope the global challenge will encourage people to enjoy the game to the full over the next six months."