ViVOtech and Taggo form partnership

Source: ViVOtech

ViVOtech, the leader in Near Field Communication (NFC) mobile payments, loyalty and marketing applications and contactless readers, announced today that its loyalty, coupon, and prepaid software platform, and its ViVOpay 8000 series consumer payment devices will support Taggo's membership card aggregator and storefront service.

Customers can add many different types of card programs to their Taggo account, for memberships, loyalty, prepaid top-ups, gyms, golf, condo access, etc. Customers join programs through Taggo's SMS and web storefront, using a patent-pending one-step enrollment process that eliminates the need for membership forms. Taggo is marketed to retailers and other organizations through Value Added Resellers (VARs) that are leading providers of loyalty, membership, gift and prepaid card products and services. Thanks to the partnership announced today, Taggo VARs can now use ViVOtech products to create new mobile marketing services for retailers.

A new generation of consumer facing payment acceptance devices, ViVOpay 8000 series, are equipped with a powerful ARM processor, Linux operating system, integrated contactless NFC and mag-stripe readers, secured PCI 2.1 pin pads, and high-capacity memory. While providing a full control to consumers in making payments, ViVOpay 8000 products also feature built-in intelligent mLoyalty client software, enabling merchants to offer exciting new mobile marketing and loyalty programs to customers that have a Taggo account and a Taggo contactless sticker on their phone or in their wallet. The ViVOpay 8800 features a wide capacitive touch screen, high contrast 24-bit color screen showing up to 16 million colors in HD format with signature capture. The ViVOpay 8600 features a monochrome display providing a cost effective touch screen with optional signature capture. The ViVOpay 8100 with 2-line display is designed to be the most cost effective contactless/NFC pin pad device for wide variety of merchants. All three of these products accept payments and loyalty information from mag-stripe and contactless cards, RF tags or stickers, as well as NFC-enabled mobile phones.

ViVOplatform provides the software server solutions to support gift, prepaid, loyalty, coupon and promotion applications on an integrated platform that can be hosted in-store or as a service for multi-merchant configurations with customized programs for each merchant. Contactless gift, credit, and loyalty card programs, when combined with promotional programs, engage customers to spend more per visit and to be more loyal to the merchant. ViVOplatform can also be used in conjunction with existing loyalty and gift systems that service providers already provide to merchants, requiring minimal change to complement and strengthen existing loyalty, gift, and promotion capabilities.

ViVOtech's consumer payment devices and loyalty and prepaid software platform, combined with Taggo's one-step enrollment and membership storefront service, create a complete solution for companies that want to quickly and easily offer mobile marketing services to retailers and other organizations.

"The mobile revolution is gaining momentum and retailers need to be equipped with solutions that will allow them to deliver personalized and real time services to their customers," said Mohammad Khan, ViVOtech's president and founder. "Taggo and ViVOtech together help remove the barriers to entry for retailers to adopt mobile loyalty, marketing, and payment programs."

"Retailers need a wide selection of loyalty, prepaid and mobile marketing solutions to choose from," says Aneace Haddad, founder and CEO of Taggo. "Our partnership with ViVOtech makes it easier for CRM, POS, loyalty and prepaid solution providers to quickly add contactless enabled mobile services to their offering."

Comments: (0)